Top 5 Social Apps Performance in Oman, Q2 2022

During the second quarter of 2022, the top five social apps in Oman showed distinct performance trends across weekly downloads, revenue, and active users. Here's a closer look at each app's performance, with data sourced from Sensor Tower.

TikTok saw a steady increase in weekly downloads, starting at around 16.3K in late March and peaking at approximately 18K by the end of June. Weekly revenue fluctuated, peaking at around $28K at the end of May, with a notable decline to about $20K by the end of June. Active users consistently grew, reaching approximately 1.27M by the end of the quarter.

Facebook maintained stable weekly downloads, averaging around 13K, with a slight increase to about 14K in the last week of June. Revenue showed variability, peaking at around $1.5K in late May and then dropping to around $936 by the end of June. Active users remained relatively steady, hovering around 500K throughout the quarter.

Instagram experienced significant growth in weekly downloads, starting at around 12.9K in late March and rising to about 16.3K by late June. Revenue remained relatively low and variable, peaking at $54 in early June. Active users showed a consistent trend, averaging around 1.26M by the end of the quarter.

Likee - Short Video Community experienced a decline in weekly downloads, starting at approximately 7.8K in late March and dropping to about 4.5K by the end of June. Revenue peaked at around $6K in mid-April before declining to approximately $1K by the end of June. Active users showed a slight decline, with numbers falling from around 196K in late March to about 175K by the end of June.

Who's Calling Me - Caller ID maintained steady weekly downloads, averaging around 4.2K throughout the quarter. Revenue remained low, peaking at $138 in late May. Active users showed a modest increase, reaching approximately 109K by the end of June.

For more detailed insights and data, visit Sensor Tower.